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<html><head></head><body><table><tr><td colspan="2" bgcolor="#6699FF"></td></tr><tr><td bgcolor="#F9F2DE"> Number (ISBN)</td><td>978-606-749-724-3&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> General Processing Data</td><td>20240905u m y0rumy5001 ba&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Language of Text, Soundtrack etc.</td><td>rum&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Country of publication</td><td>RO&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Title Proper</td><td>Principiile și managementul relațiilor publice&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> General Material Designation</td><td>carte tipărită&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> First Statement of Responsibility</td><td>Daniel-Rareș Obada, Gheorghe-Ilie Fârte&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Place of Publication, Distribution, etc.</td><td>București &nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Name of Publisher, Distributor, etc.</td><td>Tritonic Books&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Date of Publication, Distribution, etc.</td><td>2024&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Specific Material Designation and Extent of Item</td><td>443 p.&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Dimensions</td><td>20 cm.&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Series Title</td><td>Comunicare. Media&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Text of Note</td><td>Bibliogr.&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Text of Note</td><td>Anexe&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Text of Note</td><td>Explozia informationala generata de noile tehnologii din ultimii ani (indeosebi de inteligenta artificiala) a influentat semnificativ domeniul relatiilor publice. Tinerii specialisti pot fi tentati sa utilizeze noile instrumente de comunicare disponibile si sa se bazeze exclusiv pe asistenta algoritmilor inteligenti in luarea deciziilor de relatii publice. In opinia noastra, indiferent de schimbarile care au marcat si vor marca evolutia relatiilor publice, exista o serie de principii fundamentale pe care relationistii trebuie sa le cunoasca, sa le asume si sa le aplice in activitatile lor de comunicatori profesionisti, mai ales daca ocupa pozitii manageriale. Contributia noastra isi propune sa ofere cititorilor o imagine de ansamblu, sintetica, asupra relatiilor publice, o imagine solid fundamentata teoretic, dar si puternic ancorata empiric, prin numeroase exemple ilustrative. Ne-am dorit ca lucrarea de fata sa se constituie atat intr-un instrument de invatare util pentru cei aflati in faza de formare (studenti, masteranzi, doctoranzi, cursanti etc.), cat si intr-un ghid folositor pentru practicienii experimentati care doresc sa-si actualizeze cunostintele teoretice si abilitatile practice. - Autorii&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Stock Number</td><td>41/2024&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Entry Element</td><td>relații cu publicul&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Entry Element</td><td>relații publice&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Entry Element</td><td>managementul relațiilor publice&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Entry Element</td><td>PR&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Entry Element</td><td>publicitate&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Number</td><td>659.4&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Number</td><td>082.1 Comunicare. Media&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Domain</td><td>65&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Relator Code</td><td>070&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Entry Element</td><td>Obada&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Part of Name Other than Entry Element</td><td>Daniel-Rareș &nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Relator Code</td><td>070&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Entry Element</td><td>Fârte&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Part of Name Other than Entry Element</td><td>Gheorghe-Ilie &nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Country</td><td>RO&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Agency</td><td>BJOT&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Cataloguing Rules</td><td>unimarc&nbsp;</td></tr><tr><td bgcolor="#F9F2DE"> Code of Institution</td><td>BJOT&nbsp;</td></tr></table></body></html>